It’s an age-old dilemma among marketers: how do you get prospective clients to understand what you do, without giving away the secret recipe for how you do it? On one hand, you need to let people know the purpose of your business, and help them understand how your products or services can add value to […]
Archives for November 2017
Plan Before You Post: The Importance of Knowing Your SMM Goals
We all have that one friend who gets a little too post-happy when it comes to social media. You know the one- your news feed is probably cluttered right now with the random contents of whatever has popped into his or her head within the last hour. The major pitfall of this type of posting […]
Moving? Tell Your SEM Expert
As your business continues to grow and thrive, chances are that at some point you’ll move to a bigger space, open a second store location, or relocate to a part of town that benefits your target client base. Whatever the reason, when you find yourself in a situation where you’re going to be moving on […]
Why Mobile Means More Now Than Ever
Unless you’ve spent the last ten years in a cave, you are aware that the popularity of mobile devices is at a fever pitch among consumers. The advent of the iPhone ten years ago heralded in a new era of computing- for the first time in history, more consumers are accessing the internet and conducting […]