You’re the proprietor of a small local business, with no plans to further expand your empire. How important could social media possibly be to your bottom line? The answer may surprise you! Even for a small business social media can increase brand awareness, build strong associations and loyalty for your brand among local customers, and put your […]
Social Media Marketing
10 Website Design Tips
Looking for website design tips that put you ahead of your competition? You’ve come to the right place. Here are our 10 best recommendations for making your website content stand out to all the right people. Think About Hick’s Law – Hick’s Law states that the more choices a person has, the longer they will take to make […]
How To Do Social Media Marketing The Right Way
You don’t need us to tell you that social media has influenced virtually every aspect of life during its relatively short time in existence. The way we see and experience things, as well as how we interact with others, has been forever changed thanks to social media, and it doesn’t look to be changing anytime […]
Content Marketing Strategy
As a business owner, chances are you’ve been hearing a lot about content marketing. No matter what industry you’re in, content marketing strategy has been a huge focus for businesses over the past several years. If you’re stuck wondering how to do content marketing (or even what content marketing is), you’ve come to the right place. […]
Managing Your Company’s Social Media
We’ve just entered the 2020s. If your company isn’t on social media yet, it needs to be! But how can a business effectively market itself on popular social media channels in a way that is engaging, relevant, and on-brand? More importantly, how should a business owner even get started with social media marketing? Whether you’re […]
The Importance of Having a Consistent Social Media Schedule
You already know how important social media marketing is in your overall campaign strategy. When done well, a great social media game can make a huge, positive impact on brand awareness, loyalty, and identity- three factors that are major driving forces for attracting new customers and retaining existing ones. But as you also undoubtedly have seen, not […]