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You are here: Home / Digital Marketing Tips / Digital Marketing / Managing Your Company’s Social Media

Managing Your Company’s Social Media

January 2, 2020 By echerowebmaster Leave a Comment

We’ve just entered the 2020s. If your company isn’t on social media yet, it needs to be! But how can a business effectively market itself on popular social media channels in a way that is engaging, relevant, and on-brand? More importantly, how should a business owner even get started with social media marketing? Whether you’re a total noob or you’re just trying to tighten up your social media game, the team at Echero is here to help!

How Echero Can Help Your Business

Echero’s social media marketing gurus help you zero in on the right social media strategy for your business by first getting to the bottom of your unique goals and objectives as a company. Once we’re able to better understand what you would like to accomplish through social media marketing, we can build a custom plan to take the guesswork out of posting effective, compelling content on the major social media channels.

Social Media Planning

Using your specific guidelines, Echero will create a content calendar detailing each social media post we plan to upload to Facebook, Instagram, Twitter, LinkedIn, or any other relevant channel where members of your target audience may be. By planning your social media content in advance, you have the secure knowledge that there will be fresh content from you in everyone’s news feed on a regular basis. Creating bulk social media content helps you to plan and schedule posts in advance so they don’t get lost in the shuffle of your other day-to-day tasks.

https://sproutsocial.com/insights/best-times-to-post-on-social-media/
https://sproutsocial.com/insights/best-times-to-post-on-social-media/
https://sproutsocial.com/insights/best-times-to-post-on-social-media/

Analyzing Your Data

But that’s just the beginning. As content is continually produced and posted, our team of experts is also tracking analytics for each social media outlet to determine which posts had the most engagement, which social media platform resonates best with your target audience, and other key metrics to help you know what’s most effective. This way you can concentrate on generating new content for what is working while weeding out what is not.

Contact Echero Today!

Social media marketing gets your brand into the collective consciousness of your core audience while helping you tell your story and build familiarity and loyalty among your consumer base. Echero’s social media management team can help you achieve your social media marketing goals. Contact us today to learn more!

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